You HAVE to have a website

My husband's staff covered his office with sticky notes while he was away for the summer. Well, because he works at Disney TV animation (he's a director on Phineas and Ferb) it wasn't just a prank, but a documented production. And a funny one at that.

So funny in fact that when the Disney Execs got wind of it, they wanted to add it as a DVD Extra on the next release of Phineas and Ferb episodes that come out on DVD.

Now, being the cross marketing hound that I am, the first thing I thought, is that since there will be millions of kids seeing this funny little video, there is a good chance a portion of them will then go to the internet and do a search for more info on it.

I would.

So I set up a website called Rob Sticky Note Hughes. Now, Rob is an artist, not an IT guy and he thought I was wasting my time setting up a site for this. He still does not get it. What is the point?

What is the point?! Publicity baby! The man owns his own animation company where he is developing fabulous animated TV shows for worldwide distribution. If a kid finds RobStickyNoteHughes.com (which will have links to his company which has info on the other cartoons that he makes) then that kid can go to their mom or dad and go "Wow! Where can we see this show?!" And if mom and dad are cool and living in the 21st century, they can go to their DVR and type in the cartoon title and record the shows. The kid loves the shows and wants to go to the store and buy the toy...

See how this works?

By the way, I noticed that the bananas on my kitchen counter have a website... The purple sticker says "Let's Play at eatachiquita.com"

People, if you have a business and you don't have a functioning website, you are officially less organized than a banana.