Hall of Fame

Sometimes I'm lucky enough to have customers send
a picture of their munchkins in Stylease.
I love this because I'm so buried up to my eyeballs
in day to day business stuff
and generally functioning in a suspended form of
sanity, I forget that people actually use the products
that we offer. And are proud to show them off on their
pride and joy.

I spend much of my time working on designing new stuff.
Calculating spec sheets to make the new ideas into outfits.
Making notes on samples that are waiing to go into production.
Keeping track of who is abusing their net 30 terms.
And in turn sending out statements to keep the green flowing.

Then when the kids get out of school at 2:50 I switch modes a bit,
knowing my attention will be divided.
Lately I'm trying to improve my bottom line so I find myself
considering macro cost ratios while making mac and cheese
for an after school snack,
wondering if the ad art I have ready will work with the new
layout measurements.



I generally pirate art from my other ads and assemble new ones.
You might notice similarities between this one and the ad I included
in the previous post.
The main difference is that this ad is for the New Baby Expo
in Hawaii, which is a direct-to-consumer show for parents or whoever
else wants to come. The ad in the previous post is geared toward
retail stores, not the end customer, so the focus is a little different.

It's funny to think about how busy I felt after we had our
first daughter. Adjusting to the constant demand for your
attention took time and was exhausting.
Then you have a second baby and wonder what you did with all the
free time you had when you only had one kid.
Then you accidentally start a company and wonder
what you did with all the free time you had
when you only had two kids.

What the heck!? Sometimes I see an older person sitting quietly
on a bench in the sun, reading a book, or a college age kid
shopping and laughing with friends and I think,
I was that kid once and I will be that old lady quietly reading, one day.
In the meantime, this blissful chaos continues.